The inception of my brand, "Gravis," traces back to my university days when a malfunctioning backpack became the catalyst for a transformative idea. Determined to improve it, I took it upon myself to craft a better version. My endeavor caught the attention of my peers, who skeptically encouraged me to prove my concept. This challenge ignited my passion, propelling me to craft my inaugural backpack. Through subsequent iterations, I refined and enhanced it four times, resulting in a final product that deviated from its initial sketch, yet bore the essence of thoughtful design and practicality.

This journey paved the way for my brand's ethos: "functional fashion." Beyond mere aesthetics, my products epitomize the fusion of style and utility, catering to the demands of urban life while exuding a streamlined elegance. As the products evolved, so did my dedication to this motto.

As the cusp of summer approached, my focus shifted to a new project: "Flip-flop Mafia." Under the tagline "line easy to spot, hard to miss," these flip-flops were conceived to stand out in a crowd, ensuring you'd never lose your way, whether you were at home or reveling at a party. This project encapsulated my brand's ethos – an emblem of distinction and practicality.